Analysis of the demand, development and prospects of outdoor furniture in recent years.

Compared with indoor space, it is easier to create a personalized space environment outdoors, which makes outdoor leisure furniture personalized and fashionable. For example, outdoor furniture designed by Haomai Residential Furniture must not only blend into the outdoor environment, but also bear the transition from indoors to outdoors. It uses South American teak, woven hemp rope, aluminum alloy, waterproof tarpaulin and other materials to resist outdoor wind. Rainproof and durable. 

【Business is still bigger than family】

The demand for personalization and fashion has accelerated product upgrades and also promoted the growth of industry demand. Outdoor furniture started late in the domestic market, but with the improvement of people's living standards and changes in concepts, the domestic outdoor furniture market has begun to show growth potential. Data from the "Analysis of Investment Opportunities and Market Prospects Trends in China's Outdoor Furniture Industry from 2020 to 2026" released by Zhiyan Consulting shows that in recent years, the overall domestic outdoor product market has shown a growth trend, and outdoor furniture has become a trend. One of the fastest growing outdoor products. Among the major categories, the domestic outdoor furniture market size was 640 million yuan in 2012 and has grown to 2.81 billion yuan in 2019. At present, there are many domestic outdoor furniture manufacturers. Since the domestic demand market is still in its early stages of development, most domestic companies focus on the export market. The export areas of outdoor furniture are mainly concentrated in Europe, the United States, Japan and South Korea.

【Business is still bigger than family】

The demand for personalization and fashion has accelerated product upgrades and also promoted the growth of industry demand. Outdoor furniture started late in the domestic market, but with the improvement of people's living standards and changes in concepts, the domestic outdoor furniture market has begun to show growth potential. Data from the "Analysis of Investment Opportunities and Market Prospects Trends in China's Outdoor Furniture Industry from 2020 to 2026" released by Zhiyan Consulting shows that in recent years, the overall domestic outdoor product market has shown a growth trend, and outdoor furniture has become a trend. One of the fastest growing outdoor products. Among the major categories, the domestic outdoor furniture market size was 640 million yuan in 2012 and has grown to 2.81 billion yuan in 2019. At present, there are many domestic outdoor furniture manufacturers . Since the domestic demand market is still in its early stages of development, most domestic companies focus on the export market. The export areas of outdoor furniture are mainly concentrated in Europe, the United States, Japan and South Korea.

【The balcony may become the "main battlefield" for outdoor furniture】

It is understood that the current domestic outdoor furniture market has formed a pattern of mutual penetration and competition between international and domestic brands. The focus of competition has gradually evolved from the initial output competition and price competition to channel competition and brand competition. Liang Yupeng, general manager of Foshan Asia Pacific Furniture Co., Ltd., once publicly stated: "To develop the outdoor furniture market in the Chinese market, we should not imitate foreign lifestyles, but focus on how to turn the balcony into a garden." Chen Guoren, general manager of Derong Furniture, believes that in the future Within 3 to 5 years, outdoor furniture will enter the era of mass consumption. In large hotels, B&Bs, family courtyards, balconies, specialty restaurants, etc., outdoor furniture will also develop in the direction of strong colors, multi-functional combinations and thin designs. The panels are luminous and can meet the outdoor needs of owners and are more popular to follow the owner's living philosophy.

With the development of cultural tourism, entertainment and leisure industries, there are more and more places where outdoor furniture is used in various characteristic towns, houses, and large real estates. In the future, the growth space of the domestic outdoor furniture market will be in the balcony area. In recent years, brands have been using this concept to promote balcony spaces, and people's awareness is gradually increasing, especially among the new generation of products born in the 90s and 00s. Although the consumption power of this type of people is not high now, their consumption volume is very considerable, and the update speed is also very fast, which can promote the development of home and outdoor furniture.